About JULIE

Starting her real estate career in the early 80's right out of college, Julie  quickly became one of the top realtors in the country, specializing in new homes and cultivating a client base of builders and developers in one of the Southeast's top new homes markets.  Creating an innovative showroom concept for buyers looking for new homes, her team provided a retail oriented one stop shopping venue  with land planning, home design, mortgage solutions and interior design to facilitate a smooth home buying experience.  From the height of Atlanta's housing boom in the mid 90s to 1996 World Olympics to the historic fall of the Savings and Loan Associations, Julie sought out and delivered to her builder clients solutions to buyer's market, rising interest rates, flat markets and eventual alliances with the RTC to balance her builder client's inventory.  

When the market declined again in 2007, she worked with banks and mortgage insurers across the country to provide seamless REO service, closing hundreds of shortsale and bank owned properties.  

"The only constant in this market is change.  It is up to us, the Realtor on the front lines, to manage our customer's expectations and deliver solutions in every market, at every level."

Today......

 An accomplished real estate professional and former broker owner of a RE/MAX firm in Atlanta, Julie has spent much of her real estate career as a coach, trainer and mentor, managing and motivating vibrantly productive real estate teams.  

As Broker Owner of RE/MAX Market Force, she assists professionals to develop their career objectives, fine-tune their skill-sets and shows them how to leverage their time and talents. She is the contact at RE/MAX Market Force for associates inquiring about taking the next step in advancing their professional career.  

An accomplished commercial and business broker over the last  15 years with  industry experience specializing in tourism and hospitality based businesses, Julie is a member of IBBA and has numerous contacts nationwide in site selection, franchise and market development. She is a frequent consultant in the valuation and profitability potential of restaurant, bar and hospitality based businesses. 

A noted authority in evaluating sales potential of these types of business models, her valuation metrics are quoted as key metrics in the annual "Big Book" publication of IBBA Business Broker Press, citing her as an industry expert in market potential of privately held businesses in hospitality & food & beverage chain. 

 Julie is a Florida certified real estate instructor who loves helping agents define their career focus. She brings a varied skill set to coaching as a front-line broker experienced in commercial, exit strategies and mergers and acquisitions. She brings extensive experience in building and development from concept to build out. Julie is a member of the Northeast Florida Association of Realtors, The Stellar Multiple Listing Service, the St Johns County Board of Realtors and serves on the Board of Directors of the St Johns County MLS Service.    For more information about the RE/MAX Market Force, "Leading the Way In Northeast Florida", visit here: https://news.remax.com/veteran-realtor-to-open-remax-office-in-st-augustine